Cookie Policy
What Are Cookies?
Cookies are small text files placed on your browser or device when you visit a website. They help a site remember information about your visit, which can make it easier to use the site and more useful to you.
Categories of Cookies
Strictly Necessary Always Active
Required for the website to function — such as remembering your cookie preferences, and, for our subscribers, keeping you securely signed in to Cadence or Bearing. These cannot be turned off, as the site or app would not work properly without them.
Performance & Analytics Not Currently In Use
Would help us understand how visitors use our site, such as which pages are most viewed, so we can improve it. No analytics cookies are active on morningstaraigroup.com. We count visits with Cloudflare Web Analytics, which is cookieless and does not identify individual visitors.
Functional Not Currently In Use
Would remember preferences like display settings to give you a more personalized experience across visits. Not currently active on morningstaraigroup.com.
Targeting & Advertising Off Unless You Opt In
Used to measure our LinkedIn ad campaigns and to show our ads on LinkedIn to people who have visited this site. We use the LinkedIn Insight Tag for this, and only after you turn this category on. See below for details.
The LinkedIn Insight Tag
If you turn on Targeting & Advertising, our pages load the LinkedIn Insight Tag, provided by LinkedIn. It sets LinkedIn cookies in your browser and sends LinkedIn information such as the page you viewed, your IP address, browser and device details, and the time of your visit. LinkedIn uses this to:
- Report to us how our LinkedIn ads perform, including when visitors complete our Fragmentation Score or send an inquiry.
- Let us show our ads on LinkedIn to people who have visited this site.
- Give us aggregated, de-identified reports about visitors (such as job function or industry). LinkedIn does not tell us who you are.
LinkedIn processes this information under its own LinkedIn Privacy Policy. The tag runs only on the marketing website — never inside Cadence or Bearing, and never on Customer data.
To stop it: turn Targeting & Advertising off on our Cookie Preferences page; the tag stops loading on your next page view. LinkedIn cookies already set remain until you clear them in your browser. You can also opt out of LinkedIn ad retargeting in your LinkedIn ad settings.
Cookies Used by Cadence & Bearing
Once you're subscribed and logged in to Cadence or Bearing, the application itself uses strictly necessary cookies and similar local storage technology to keep you securely signed in and to remember your working preferences within the app. These are separate from the marketing website and are covered in more detail in your subscription agreement.
Managing Your Cookie Preferences
You can review and update your cookie preferences at any time on our Cookie Preferences page. You can also control cookies directly through your browser settings:
Please note that disabling strictly necessary cookies may affect the functionality of the website and, for subscribers, your ability to stay signed in to Cadence or Bearing.
Changes to This Policy
If we change the cookies or advertising technologies we use, we'll update this policy and our Cookie Preferences page, and we'll continue to honor any preference you have already recorded.
Contact
Questions about this Cookie Policy can be sent to hello@morningstaraigroup.com.